Matterz Group officially launched, began its first client engagements and innovation pilots, and established its internal brand, culture, and strategic roadmap.
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About Matterz
WHO WE ARE
We Are the Bridge Between Purpose and Impact.
Matterz Group is Oman’s pioneering force in corporate social innovation. We turn bold ideas into human-centered solutions that empower people, transform systems, and create measurable change.
OUR STORY GROWTH & INNOVATION
The Journey Behind the Reputation
Matterz Group’s journey reflects its steady evolution into a national leader in corporate social innovation. Our development has been defined by strategic shifts that expanded our capabilities and amplified our impact.
2010
Was Known As “Youth Vision”
Founded with a mission to drive societal transformation, the organization is focused on delivering sustainable impact in Oman.
2023
Rebranding to Matterz
2024
Growth & Recognition
Matterz Group launched its Innovation Hub and Skillerz subsidiaries, formed strategic collaborations with national institutions, and received the TeQdar Award for Excellence in Innovation
2023
Momentum in Motion
Recognized as a GInI Distinguished Ambassador, Matterz Group continued to grow its client base and prepared for regional scalability.
Vision
A world where every idea becomes a solution, and every organization is a force for meaningful, lasting change.
Mission
Equip organizations with tools to innovate, adapt, and lead, creating measurable social and economic impact.
Our Ecosystem & Subsidiaries
Innovation is a System, Not a Department
Innovation Hub (strategic innovation design)
Short descriptions
Skillerz (talent & training arm)
Short descriptions
Our Services
End-to-End Solutions for Sustainable Innovation
We’ve structured our services into six dynamic pillars, each one independently powerful, but exponentially impactful when combined.
01
Organizational Culture Transformation Programs
Culture is not what’s written on walls—it’s what happens under pressure, during conflict, and in real decision-making.
Matterz Culture Transformation Programs help organizations clearly understand their real culture, then intentionally evolve it into one that supports performance, trust, and innovation—without disruption or resistance.
Each phase can be delivered independently or as a full transformation journey:
- Culture Diagnosis
- Culture Initiative Design
- Experiential Implementation
- Culture Impact Measurement
02
Organizational & Community Listening Programs
At Matterz, listening is not research—it’s a leadership practice that precedes good decisions.
We listen to employees, customers, and communities, then translate human insight into clearer decisions and better services. Design labs, sprints, and creative workshops that turn real-world challenges into scalable solutions.
The measurement listening is as follows:
- Employee Listening
- Customer Listening
- Community Listening
03
Experiential Leadership Camps - Immersive Residential Camps
Matterz Leadership Camps are immersive experiences—not training sessions.
Leaders are placed in real-life scenarios involving pressure, crisis, change, and ethical dilemmas.
Through scenario-based leadership simulation games, leaders experiment with different leadership styles and experience real consequences.
The Leader will feel the following:
- Immersive Residential Camps
- Community & behavioral Social research
- Evidence-based policy development
- Knowledge-sharing platforms
04
Experiential Leadership Camps - Specialized Leadership Camps
Matterz Leadership Camps are immersive experiences—not training sessions.
Leaders are placed in real-life scenarios involving pressure, crisis, change, and ethical dilemmas.
Through scenario-based leadership simulation games, leaders experiment with different leadership styles and experience real consequences.
- Transformational Leadership
- Impact-Driven Leadership
- Foresight Leadership
- Collaborative Leadership
- Crisis & Change Leadership
- Middle Management Leadership
- Future Leaders
05
Institutional Innovation System
Innovation at Matterz is not isolated initiatives—it’s a managed, measurable, and sustainable system.
The Programs are as follows:
- Innovation Readiness - GInI – Innovation360®
- Innovation Workshops
- Innovation Ambassadors
- Innovation Team Enablement
- Innovation Playbooks
- Innovation Platform
06
Annual Employee Enablement Programs
Experiential programs focused on people, behavior, and real workplace performance.
The topics are as follows:
- Negotiation & Persuasion
- Effective Organizational Communication
- Crisis & Problem Solving
- Innovation & Creativity at Work
- Mental Wellbeing & Resilience
- Adaptability & Resilience
- High-Performance Teams
OUR TEAM
Meet the Creative Minds Behind Our Success
Maryam Al Aamri
Founder and CEO of Matterz Group
Fatma Al Abri
Head Of Operation
Salim Al Arafat
Data Management Manager
Ibrahim Al Busafi
Business Development Lead
Matterz Alliance
Meet our Creative Partners in Training, Facilitation, Content Creation , and Development:
Zahra Al Jamie
Business Development & Innovation Consultant | Training Supervisor | Certified Life Coach
Ahmed Al Suleimani
Learning & Development Consultant | Leadership Trainer | Talent Development Specialist
Israa Al Ajmi
Head of Innovation & Technology Transfer | Leadership & Communication Trainer | Certified Innovation Strategist
Sami Awlad Thani
Public Relations & Strategic Communications Leader | Project Manager | Entrepreneur
Ahed Soudani
Leadership Coach | Leadership Management | Strategic Development | Strategic Management | Design Thinking
Muna Al Battashi
Expert in Organizational Development, Change Management & E-Learning | Project Management Professional
Matterz Consultants
Meet our Partners in Innovation and Business Consultation
Shamsa Alrawahi
Expert in Social Investment, CSR Strategy & Community Development | Stakeholder Engagement Leader
Salah Aldin AL Saadi
Strategic Leadership & International Relations Expert
Dr. Hilal Al Sawei
Innovation Specialist | Leadership & Strategy Consultant
DR. MANAL AL-KHANBASHI
Head of Research & Studies – Oman Vision 2040 Implementation Unit
- Our Global Expert Network
Powered by purpose-aligned experts
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11
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One
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Start Your Journey Toward Impactful Innovation
Let’s co-create purpose-driven solutions that elevate your mission and deliver real results.
